Fast growing brand reveals limited edition recipes

Fast growing brand reveals limited edition recipes

rsz_tastypotco-mexicanpulledpork_hrTasty Pot’s three new limited edition summer recipes sport golden yellow lids – a beacon of light for anyone looking for delicious, healthy, convenient and affordable meals this summer. Whether a meal by themselves, a side to the BBQ, or an ingredient in cooking for the family, Tasty Pot continues its crusade to help make good eating easier with their little pots of goodness.

Co-founder Andrew Vivian says: “Tasty Pot is now the fastest growing brand in the fresh meal & soup category – ten times faster than category average, with our meals growing at +225% (YOY). It’s great to see this space heating up – based on international trends, ready meals should soon be one of the fastest growing segments in NZ grocery.” (Aztec data: National Key Accounts to Sept’14)

Three new meals will be joining the rest of the range from November in all good supermarkets  and specialty stores nationwide (all at RRP $6.99): Summer Superfood with quinoa, kale, flax seeds and pomegranate dressing; Mexican Pulled Pork with wild rice, chilli beans, coriander & chipotle sour cream; and Japanese Teriyaki with chicken, brown rice, edamame beans and ginger.

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