Thorn PR delivers for FMCG sector

Thorn PR delivers for FMCG sector

Thorn PR is a creative PR agency that harnesses its media and digital smarts to get brands noticed – driving sales and achieving business growth.

Working across the FMCG sector with HELL, Wellington Chocolate Factory, Angel Delivery, Matangi Angus Beef, The Bond Store and more, it prides itself on doing PR differently. Its team isn’t afraid to roll up its sleeves to deliver results.

Based in the heart of Wellington – NZ’s foodie capital – it combines its award-winning broadcasting and journalism expertise with digital prowess to deliver bespoke campaigns designed for impact. The Bond Store co-founder Chris Barber describes Thorn PR’s work as crucial to their growth.

“We’ve seen results immediately. For example, when we launched our premium cocktail range, Cocktail Collusion, they achieved national, high-calibre media coverage – including in Kia Ora. In addition, their social media and Google Ad campaigns gave us national reach, winning us new customers and achieving outstanding results for our suppliers and investors”.

Chris says working with an agency they can trust – and one who ‘gets’ them – is equally important.

“We know Thorn PR has our backs. Having this sort of relationship with some of the best PR practitioners in the country is significant for us. They’ve been an important part of our success over the last year, and they treat our brands as if they were their own.”

Thorn PR works with innovators, creators and disruptors, using purposeful storytelling to create positive change. To find out more, visit

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