Nature inspired limited edition labels from Flox

06 December, 2018 by
FMCG Business

Only Good has collaborated with talented contemporary New Zealand artist Flox (aka Hayley King) who has designed labels for five of its natural, palm free Bodywash and Handwashes, available for a limited time only.

Each unique label design is a celebration of the natural world and features Flox’s distinctive trademark style of flora and fauna, intricate stencil work and beautiful bright colours. Free of palm oil, parabens, colour and synthetic fragrances, Only Good is a New Zealand made, 100% naturally derived body and skincare range that has enjoyed strong growth in supermarkets nationwide since launching in 2015.

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Senior Brand Manager, Julia Fletcher, says Only Good sets the standard in New Zealand when it comes to palm oil free personal care products in mainstream retail.  “We are very proud to be a key pioneer in the ‘natural/ better-for-you personal care’ category’s strong growth in supermarkets. We would like to thank our Only Good consumers for helping us to remain the number one ‘natural/ and better-for-you’ Bodywash and Handwash brand in NZ Grocery*”

“We were very excited to work with Flox as her colourful flora and fauna themed art so beautifully celebrates the natural world which we hold close to our hearts, and we know our shoppers do too,” says Julia. “It is also a great way to liven up Kiwi’s homes for summer with a pop of colour and Flox’s unique artistic style.”

Flox is best known for using intricately hand-cut stencils to create murals of native birds, ferns and flowers. Since first making her mark in Auckland in 2003, she has become one of New Zealand’s most recognised contemporary artists.

Products featuring the Flox limited edition label are:

Only Good Awaken Natural Body Wash 445ml

Only Good Dream Natural Body Wash 445ml

Only Good Nourish Natural Hand Wash 300ml

Only Good Refresh Natural Hand Wash 300ml

Only Good Renew Natural Foaming Hand Wash 300ml

Only Good x Flox limited edition labels are on-sale in leading supermarkets nationwide wide, while stocks last. Only Good Limited Edition RRPs include Bodywash 445ml $8.99, Gel Handwash 300ml $5.99 and Foaming Handwash 300ml $6.99.

For more visit: www.facebook.com/onlygoodnz

*Source: IRI Total NZ Grocery Natural / Better for You Bodywash and Handwash 6 months to 30/09/18