Countdown supports Alzheimer’s Appeal

Countdown supports Alzheimer’s Appeal

Countdown Ponsonby bakery staff Inga Philbert, Dijoy Joseph, Gagandeep Singh and Jac George with Lamingtons. Porter Novelli photoshoot for Countdown. 27 June 2016. Copyright Image: William Booth /

Bakers will soon be working around the clock to bake more than 60,000 packets of lamingtons for the annual Alzheimer’s Appeal. From now until 22 July, shoppers can support the Alzheimer’s Appeal by purchasing a six pack of lamingtons from Countdown, with 20 cents from each sale donated to Alzheimer’s New Zealand.

Funds raised support those caring for people living with dementia. Last year the support of Countdown customers raised $48,000 for the appeal.

The baking team at Southern Kitchen, a family-operated Countdown lamington supplier, is behind the monumental baking effort.

To bake more than 60,000 packets of lamingtons the team will:

  • Spend 1,260 hours mixing and baking
  • Make 128 batches in total
  • Use four tonnes of eggs and more than three tonnes of flour

In addition to the ever popular chocolate and raspberry flavours, this year Countdown will have new zingy lemon lamingtons available for the first time. All flavours are part of Countdown’s Price Lockdown programme, just $4 each or two for $7 every day.

Alzheimer’s Auckland Chief Executive Rod Perkins the Alzheimer’s Appeal is a significant fundraiser for the organisation. “Donations from the Alzheimer’s Appeal help us to provide intensive support and practical strategies for the carers of people with dementia,” he says.

Dementia is one of the most significant and growing healthcare challenges in New Zealand today. One in two New Zealanders are living with dementia or know someone who is. The predicted number of people living with dementia is expected to double in the next 20 years.

Alzheimers New Zealand is a not-for-profit organisation with 21 Alzheimers member organisations located throughout the country.  The organisation provides support, information, education programmes and services appropriate to their local community. For more information visit

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