Ten trade shows rolled into one giant event across 284,000 square metres – that is Anuga, which opened its doors again from 5 to 9 October in Cologne, Germany. With around 7,500 exhibitors and around 165,000 trade visitors, Anuga is the leading meeting point for the international food industry.
Anuga’s Boulevard of Inspiration offered trade visitors innovative products, divided into regions and themes and bundled into three interesting special events: The Anuga Trend Zone, the Anuga Taste Innovation show and a new event, Anuga Horizon 2050. The Boulevard of Inspiration offered the latest market and consumer trends and future development ideas for the food and beverage industry.
The Anuga Trend Zone is the lecture stage where a team of experts from Innova Market Insights and Euromonitor presented the latest analyses of developments in the food and beverage industry.
Important new products from Anuga exhibitors were presented in the “Anuga Taste Innovation Show”. An expert jury comprising of journalists and market researchers selected the industry’s top innovations from among all of the exhibitors’ new products.
A strong focus was placed on the future of food at this edition of Anuga. Our world of food is faced with the largest transformation and challenges of all times and many companies are already studying and developing new and alternative solutions for the industry.
Anuga Horizon 2050 addresses the future of food, presenting visions and new solutions for the next 50 years. The aim is to inform visitors about new technologies, solutions, trends and innovations and underpin these using cases of best practice. Here it is all about new technologies, how disruptive innovations are implemented and what is necessary to guarantee sustainable transparency and safety within the food chain.
The focus is on:
– Sustainable Environment – Better Food for a Better World
– Startup-Day – New Solutions, New Products
– Alternative Proteins – New Sources to Feed 10 Billion
– New Nutrition – The Evolution of Food
– Internet of Food
For the first time at Anuga, Start-up areas were installed in six of the ten trade shows where you could be inspired and meet young entrepreneurs and lateral thinkers. Here, company founders presented revolutionary, refreshing business models and products in their daily pitches.
Did you know?
Anuga celebrates a 100-year milestone this year. The first Anuga took place in Stuttgart in 1919 with around 200 German firms participating. Based on the concept of an annual touring exhibition, further events of the General Food and Luxury Exhibition were staged, among others in Munich in 1920, in Berlin in 1922 and in Cologne in 1924. With around 360 exhibitors and 40,000 visitors, the first Anuga in Cologne was the best event since its inception, which is why the organisers opted for Cologne as the permanent location. For more details see: https://www.anuga.com/100-jahre-anuga/100-years-of-anuga.php
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