Stock up for summer

Stock up for summer

rsz_bdmsmall_group2The days are getting longer and warmer – time to find out what’s trending in summer skincare and sunscreens.

“It is important to take good care of our skin during summer, both for hydration and sun protection, particularly given the intensity of the sun in New Zealand,” says Kate Feek Senior Brand Manager at BDM Grange.

She adds: “Surf Life Saving New Zealand Sunscreen offers SPF50 Protection in a Dry Touch formulation, which means it dries completely to ensure an even better user experience. With a matte finish, this fast absorbing, fragrance free formula will leave skin feeling clean and fresh whilst continuing to offer the moisturising properties of Aloe Vera and Vitamin E. The Dry Touch formula is the perfect option whilst playing sports as well as being durable for the workplace.”

She explains: “In addition, not only will the sunscreen help to protect the skin from the harmful effects of the sun, each unit sold will also generate a royalty payment to this amazing group of volunteers that help to keep us safe between the flags on the beach throughout the summer. To become a surf life saver requires quite a lot of training, so donations are essential to keep this charity working tirelessly on our behalf.”

Feek says: “It is also essential to take good care of our skin to help prevent excess moisture loss. The outermost layer of the skin is an oily layer and its purpose is to retain moisture in the skin, keeping it healthy and radiant. However, there are many factors, particularly in summer, that can contribute to stripping away this oily layer such as bathing, swimming and air conditioning. Lipidol is an everyday range of skincare products that are oil based and will help supplement that natural oily layer and retain moisture. The Cleansing Body Oil is perfect for gently cleansing the skin without stripping these natural oils away, particularly when we are prone to showering more often in the summer, and the two After Shower Oils, one of which offers SPF20 protection, will ensure the skin is moisturised without feeling greasy. Lipidol was recently repackaged into cartons to help give greater presence on shelf, and will be supported by a new print campaign later in the year.”

Garnier Micellar Cleansing Water in Oil

The all-in-one Micellar solution removes even the most stubborn, long-wear and waterproof make-up. An exciting new addition to the Micellar range is Garnier’s first bi-phase Micellar solution infused with cleansing oils (RRP $13.99).

Garnier has made a technological breakthrough in combining the power of cleansing oils with the efficiency of micellar. When the bottle is shaken the two components combine, allowing even the most stubborn make-up to be gently removed without leaving a greasy film.

Argan oil, for extra skincare is rich in essential fatty acids and Vitamin E, soothes, hydrates and softens the skin. It prevents drying and brings a ‘skincare’ touch to make-up removal.

Why are cleansing oils so effective at removing waterproof make-up?

Oil dilutes components in long-lasting and waterproof make-up that are resistant to water. This allows make-up to be removed more easily by helping it slide off the skin and eyelashes.

This new product is also available as a wipe (RRP $8.99), made from embossed fabric specially designed to capture all traces of make-up. The wipes remove water-proof, long-lasting make-up and impurities quickly and gently. Oil-based make-up removal is so easy! Ultra-fast and with no greasy residue.

Both products are available in September 2016.

Skin care and sun

To assist consumers in their pursuit for the perfect, healthy summer tan, Wilson Consumer Products are proud to offer Blistex and Le Tan in their Sun Care line up and Palmers and Bioré in their Skin Care repertoire, says Debby Kruger, Brand Manager – Wilson Consumer Products.

They recently launched Blistex Deep Renewal with co-enzyme Q10 and hyaluronic acid, “which is clinically proven to help reduce the signs of aging. As with most Blistex SKU’s, Deep Renewal also provides sun protection. This one is SPF15. Blistex remains the market leader in grocery with 35% market share and Deep renewal is no exception, already now ranked #9 in Total Lip (IRI Item ranking; Qtr. to 31/07/16),” says Kruger.

She adds: “Bioré Charcoal and Baking Soda category just launched into grocery together with their Pore strips, which are the Bioré heritage, along with cleansers.”

“Last Summer Season Le Tan launched a luxurious new and improved Application Mitt – an essential summer tanning application tool – together with the trend of a quick 30 minute tan with the Express range in two convenient formats.

wilson-range-shot
The new Le Tan Coconut Water Self-Tanning Range launches Summer 2016/17.

“Le Tan self-tan is launching innovative new categories for this summer, focussing on superfoods and oils, two subsets of the skin care category showing great consumer interest.

“Le Tan is the market leader in Grocery with 57% market share of the Self Tan Category – almost double that of its closest ranking rival at 30%,” says Kruger (IRI TKA Suncare Brand Ranking; Summer Season: Nov 2015 – May 2016).

Dabur

Ashok Bhatia, Director, AB International Ltd. told FMCG Business: “Dabur is the World’s largest Ayurveda and Natural Healthcare Company. It is the third largest Consumer Goods Company in India, bigger than some multi-national companies in India, with a turnover of more than US$1.2 billion.

Dabur has more than 20 state-of-the-art manufacturing facilities catering to the needs of diverse markets and consumers. The Dabur plants are ‘Zero Discharge’ and they are ISO 14001 compliant.”

He explains: “They are well known for their oral care, skin care and hair care, including the Dabur Amla Cleansing Milk, which is a shampoo replacement. They recently launched baby care products which have no harmful chemicals. One of their latest launch is the Dermovia Sun Lotion SPF35 and SPF 50 and Soothing Aftersun Lotion.”

DermoViva Hydration Sun Lotion with SPF 35

“The new DermoViva Hydration Sun Lotion shields you from harmful UVA and UVB rays. Enriched with hydrating natural ingredients like Almond, Honey & Wheat Germ and free from parabens and other harmful chemicals, this quick absorbing lotion nourishes and pampers your skin while protecting you from the sun,” says Ashok.

DermoViva Radiance Sun Lotion with SPF 50

“The new DermoViva Radiance Sun Lotion shields you from harmful UVA and UVB rays. Enriched with fairness enhancing natural ingredients like Raspberry, Mulberry and Saffron and free from parabens and other harmful chemicals, this lotion makes your skin fairer and brighter while protecting you from the sun,” explains Ashok.

DermoViva Soothing After Sun Lotion

He adds: “The new DermoViva Soothing After Sun Lotion is a lotion that refreshes your skin and restores its natural moisture balance. Made with natural ingredients like Cucumber, Avocado and Green Tea and free from harmful parabens, this lotions cools your skin while gently moisturizing it.”

Distributed by AB International Ltd, these are available in selected Indian stores.

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